The Poppies Business Model
Delivering premium results for quality services since 1980
Established model, modern systems
Poppies has been at the forefront of the UK’s quality domestic cleaning industry for over 40 years… but you won’t find anything old-fashioned about the Poppies business model.
Our technology, systems and processes make this a business that’s simple to operate and control. The Poppies bespoke business management system minimises your admin and lets you focus on what’s important: stellar service and stellar growth.
You’ll start your cleaning franchise from home, minimising overheads, and only move to an office when your cash flow allows – meaning no further investment is required.
Tried and tested business model
Proven to build successful domestic cleaning companies
Industry-leading training and support
Including mentoring, a franchise buddy system, and online training portal
Control an exclusive territory
You’ll be the only Poppies operator in your area
An affordable franchise investment
Get started from as little as £8,250 in liquid capital
“The primary role of the franchisee is to build and maintain great relationships with both clients and staff. The ability to get on with people and enjoy providing help to other people’s lives is one of the cores we are looking for in our franchisees. The skills around cleaning we can teach; but the understanding of how to create happy clients is something that is invaluable.”
Chris Wootton, Poppies Managing Director
- Working families who want to outsource the housework so they can enjoy more quality time together
- Individuals whose idea of working hard and playing hard doesn’t involve a weekend clean
- Elderly people who need to take it easier and are less able to keep up with chores
- Landlords who’ll come back to you repeatedly to sprinkle some end-of-tenancy sparkle on their properties
The typical Poppies growth journey
Get started with our training and follow our proven formula for success
After starting out at home, move into a community office as your business expands
Reinvest profits, grow your team, attract more customers – then rinse and repeat!
As the business thrives, enjoy a healthy annual income as well as a great lifestyle
Invest in property, buy more territory, plan succession, or sell your business asset
“It’s always about the staff with Poppies – as long as you’ve the right staff and the number you need, you can cover customers as you want.”
Poppies’ services are perfectly tailored around clients’ bespoke needs and lifestyle, and you will always provide the best value to ensure they can’t live without you!
One-Off / Spring Cleaning Services
Laundry & Ironing
Light Commercial Cleaning
Independent Living Assistance
Second Home Services
Ensuring you get the right staff
As a brand that prides itself on exceptional standards and customer service, hiring the right people is critical to the success of your Poppies franchise. That’s why we dedicate a lot of our training and support around this often tricky topic.
We’ll share with you our extensive inside knowledge about recruitment in the industry, which has been built up over many decades. From cleaners to managers and administrative staff, rest assured we will guide you through the very best practices to recruit and retain a dream team who will ensure your franchise flourishes.