Poppies Heritage

Over 40 years as the #1 domestic cleaning trailblazer

The Poppies Story

Poppies is Britain’s oldest-established domestic cleaning franchise business, having been set up by founder Sue Rorstad in a bedroom of her County Durham home in 1980 while on maternity leave.

Recognising there was a shortage of properly managed domestic cleaning services that provided excellence for customers and staff alike, Sue set about to make Poppies a byword for quality.

And we’ve been setting the standards for others to follow ever since.

What set us apart in 1980 still drives us forward today: an unwavering belief in the quality of our services and franchisees, and a devotion to improve the lives of our clients.

We are hugely proud of Poppies heritage – not only in delivering premium cleaning services for customers across the nation, but also providing the opportunities for franchisees to join our family and build a sustainable business they can truly be proud of.

Franchisee-turned-managing director Chris Wootton took over the company on 1 April 2018 – exactly 38 years to the day since Poppies was founded – and he continues to run his own franchise whilst overseeing the business as a whole.

Poppies is founded by Sue Rorstad on April Fools’ Day, with a mission to deliver premium home cleaning services customers can trust.
The first Poppies franchise launches in Durham. It’s still successful today, with one original staff member still on the team!
Late 1980s
Growing demand and trust in the Poppies brand sees 85 franchises in operation, covering all corners of the country.
Founder Sue Rorstad is awarded an MBE by Prime Minister John Major for Services to Domiciliary Care.
Chris Wootton joins the Poppies family – also on April Fools’ Day – opening his franchise in Ormskirk, Lancashire. Chris works closely with Sue, following her original blueprint for success.
Exactly 22 years to the day since he became a franchisee, Chris Wootton buys the business and becomes the new managing director.
A planned two-year modernisation period to future proof the company with cutting-edge systems is completed, and franchise sales are restarted.
Poppies emerge from the pandemic ready to capitalise on overwhelming demand for professional, high-quality home cleaning services – and prepares to welcome more franchisees like you with open arms!